Network Marketing

can seem so hard to grasp to both new distributors as well as those who have been spinning their wheels for years and years. It can be frustrating, and unfortunately way too many people up and quit before they ever even get close to the success that’s possible in their lives.

When you have a downline in the tens of thousands, you get to see it all. You get to see the people who succeed dramatically, making thousands of dollars a month right out of the gate…as well as those that struggle for months and years without seeing any success.

If you’re one of those struggling, then you’re certainly not alone, but I’m betting that there are a few very crucial reasons you’re not seeing success.

I have to admit, it can get frustrating constantly witnessing this go on in the industry… especially when I see on the flip-side how others succeed so dramatically from just doing a couple of things differently.

So with that in mind, I want to give you what I (a

network marketing

professional for the past 20 years) see as:

The Top Reasons You’re Not Seeing Success in Network Marketing…

First of all you probably didn’t realize, or never came to grips with the fact that Network Marketing is Actually a Business… and not simply an “easy” way to make money from home.

This very likely may not be your fault, but rather the fault of your upline sponsor. It will do you a ton of good to avoid problems in your own business by not presenting your opportunity this way, even though it’s often the easier way to recruit people. But basically you’re swindling when you do.

We don’t need more swindlers in this industry.

The truth is that it takes commitment, work, effort, and TIME to succeed in this business. Basically, if your plan is to commit to 5 to 12 hours a week to your business – which is fine if that’s the time you have available – but the reality is that this is going to generate a small business income. Hey, that’s just the reality based upon committed time.

It’s most likely NOT going to get you to become a Diamond Director in your business opportunity …and anyone who tells you differently is just trying very hard to sell you their opportunity.

It’s just not going to happen like that; you need more

people

in the mix, more hours committed, and a serious commitment.

Basically, with the right amount of commitment and fortitude it will take about 1 year to actually become profitable in MLM…and that’s the TRUTH!

Second, You Haven’t Learned to Handle Rejection… Rejection isn’t easy for most people. It takes a bit of leather skin to be able to take it time after time after time, but the fact is that MOST people won’t want to join your opportunity or use your products.

But, if you talk to enough people, enough WILL want to join your opportunity to give you a profitable business. More so, if you talk to enough of the right people, enough of the right people will join your

Network Marketing

business to very possibly have you seeing MASSIVE results within that year.

You have to have the “Some Will, Some Won’t, So What, Next” attitude and not take any rejection personally.

What you should do however is try to make each presentation or conversation as good as it can be so that your odds improve with each one. But, you must always be prepared to walk away without making the sale, and be ok with it. And remember that sometimes you have to create “relationships and trust” before you can get a sale!

Okay, in order to save you some eyeball strength, I will continue this post as Part 2 very soon.

Keep an eye out for it, and please comment below about what you’ve just read.
To get the real innovative marketing knowledge and training, so you can be at the cutting edge of using technology to build your internet-network-marketing business correctly, click here

Everyone wants to try to sell you the next shiny object when it comes to marketing.

But what most seem to forget is that sometimes simply sticking to the basics is about the wisest thing you can do. The basics seem to be a forgotten aspect of marketing a home business. There is one basic tenet however that happens to be one of the most important in all marketing, all the time.

The Most Important Aspect of Marketing a Home Business and Simply Getting More People to Say Yes to Your Offers…

So here’s the deal…

Marketing isn’t as hard as everyone will have you believe. It’s not easy of course, and most people do it sorely wrong, but I believe that it’s because most people over complicate things.

Most people will create an ad or entire marketing campaign for their business and forget the one most important aspect of that campaign altogether. This aspect is the SELFISH aspect and question that everyone has which is “what’s in it for me”.

Now here’s the thing. Many of those who are marketing a home business do eventually get to this question somewhere in the ad. They’ll elude to it within the body of a sales page…maybe on a bullet somewhere, etc. But the problem is that usually this is too little too late.

The best place to appeal to this selfish part that the prospect/reader has is as close to the beginning of the ad as possible. Now usually this will mean right smack in the HEADLINE of the ad if this is a print ad. If not, and the way that you obtain leads and/or customers for your home business is person to person, then getting the main benefit or advantage to the customer as close to your opening statement as possible is paramount.

Either way, the gist of it is that the faster you appeal to that part of the brain which overpowers everything else, the “what am I going to get” part of the brain…the more success you’ll have with your business.

The reason is simple. As soon as you tell the prospect what you can do for them, it will intrigue them to want to hear more. That’s the main goal of all marketing, is to catch the attention of someone who will be responsive to your solution to there problems or fulfillment to their needs. Once you’ve captured their attention then half the battle is won.

Here’s how to try this yourself…

If you use a website for marketing your home business, then change the headline using a benefit ridden headline. Basically an “if you do this (join my biz op, buy my products, etc.), you will get this.”

If you use face to face marketing, then simply change your first sentence in the same way.

If you use radio, do the same… make your first sentence clear as day spelling out exactly what the benefit is of your product, service, or business opportunity.

Whatever your method of marketing a home business is, you’ll see that this simple exercise will increase your business and income.

Having the constant stream of prospects sometimes means that we have to go with the ebb and flow of business and change up our marketing a little to target certain people who may be looking more than others.

At this time right now, there’s a target market that’s ripe for the picking, simply because of the current economic climate that’s going on just about everywhere in the world.

A Great Marketing to Help Your Reach Network Marketing Success Right Now

News of recession, high unemployment, and economic turmoil isn’t news that we want to hear ever. But for the savvy and attentive marketer, times like these creates an opportunity for recruiting the type of people that we want in our downline.

The type of person I’m talking about of course is entrepreneurs. You know, those people who would rather do just about anything rather than working for and making someone else money. The type of person who would rather create their own success, rather than create success for someone else!

Well this very prospect is actually closer to you than you might think. In fact you may have talked to one or two of them today.

I’m talking about the local business owner. The entrepreneur who understands risk and reward enough to have already started a business of their own…and you may have even helped build that business with your purchases or utilization of their services.

You see right now local business owners are struggling all over. People are keeping their credit cards and cash in their wallets and not spending their money as freely and that takes its toll on those businesses in your neighborhood.

The restaurant owners are walking past more empty tables to serve few customers. The retail stores are seeing items sit on the shelves much longer. The service business like the dry cleaners, house cleaners, landscaper’s, mechanics, etc are noticing that people are more apt to do things themselves or put it off a little longer than they used to.

This means that an opportunity actually is there for you NOT to take advantage of these people. That’s not what this business is about. The opportunity is there for you to HELP these people. An opportunity for you to show these people how they can fill some of the holes in their bank account that they’re seeing!

This means of course that now is great time for you to share your business opportunity with the local business owners in your neighborhood.

And listen, I know it’s nerve racking. I know that these people are a little bit intimidating for you because they’re business owners and you feel as though they’re not going to look at your opportunity as something that’s legitimate or worthy.

But the truth is that these are the people more than anyone else that you’re likely to talk to who will understand, accept, and actually see the beauty of your business model more than anyone. That’s because they’re entrepreneurs, and they understand the risk and reward principals of business.

If network marketing success is in your vision, then so should be this prospecting opportunity.

This means that we sort of have a bit of A.D.D. where we love ideas, and we love starting projects, but where we have a little trouble is of course…finishing them.

I can see you nodding your head right now in agreement. So that’s good, I’m not the only one I feel better now.

How to Not Have a Trail of Unfinished Projects in Our Network Marketing Business’ Wake

If you’ve been in the network marketing game for any amount of time, and you’ve got that entrepreneurial spirit, then you understand how frequently we end up with electrical storms of ideas coming at us.

It’s hard not to get caught up in the excitement and then going on to start a bunch of projects…almost knowing darn well that it’s as far as we’ll ever get. We think to ourselves “Well, I’ll go ahead and start this and then I can always get back to it later”.

Here’s the problem with that…

Every time we start a project, it’s taking us away from our goals. Goals are achieved by going across the finish line, not taking the first steps of the race. Of course the first step is essential but the finish line is where the benefits lie.

When were continuously starting new projects it’s basically like starting a race, pulling out, going to another race and starting that one, and then repeating the same steps over and over. Where does that get us besides basically nowhere? It gets us frustrated and further and further away from our goals.

But all is not lost. There is a solution that lets us get to come up with great ideas and START projects, and actually finish them as well.

The solution is OUTSOURCING!

Outsourcing is something that not enough people do but it’s a great thing, especially if your characteristic is like what I’ve described, a project starter but non-finisher.

The truth is that seeing a project from start to finish consistently is essential to success. It’s mandatory and if you think you’ll ever see network marketing success without doing that you’re crazy. But when you’re able to outsource the finishing of your projects and your ideas, then you’re able to feel more fulfilled in what you do…simply because that’s WHO you are.

So let’s say that you’ve got a great idea for targeting a certain market…for instance realtors.

You’ve come up with a plan to get the realtors in a marketing funnel that’s dedicated to them and them alone! You begin to create the squeeze page that you know will capture their attention, and truthfully squeeze pages are something that you enjoy creating.

Once you’ve finished writing the copy and designing the squeeze page though you’re noticing that feeling of getting bored with the project. You hate writing email messages that will be required to get the realtors through to the signing up to your network marketing business process.

Well then, instead of halting the project and letting sit there in the graveyard of ideas like everything else you’ve started, you can simply outsource someone to write the emails for you. But yikes, once their done you realize how much you hate adding the emails to the auto-responders.

So now you’ve got to simply go out and find someone who can do this as well. The great part is that once all that is done then you can come back to your project with fresh eyes, which leads to inspiration, which can lead to more ideas to take this project to even more network marketing success.

With some of these people it really leaves me scratching my head in wonderment, because sometimes they’ve got some really great ideas.

But here’s the problem that a lot of people have… and perhaps YOU have the same problem.

The problem is that many people have trouble doing the things that they know they should be doing… or finishing the things that they should have already finished… because they haven’t yet made that thing PERFECT.

Strong Network Marketing Advice for Perfectionists…

Now I’m going to fill you in on a little secret when it comes to network marketing, or marketing of any kind. In fact it’s a secret that pretty much goes with almost any aspect of business in general.

The fact is that there really is no such thing as perfect. Perfection in marketing is not possible, because in reality all marketing can be made better.

With that being said, it’s important to remember that huge vast fortunes have been made on ideas and marketing that were far away from perfect, but were good enough.

So the takeaway for you with this network marketing advice is actually pretty simple. The takeaway is that you simply need to get things done to a point that they’re good enough. When it comes to marketing, the only way to really find out how good it actually is, is to put it out there and see how it converts.

The market will be the judge of how perfect your marketing is, and until you’ve gotten over having to be perfect, and simply stuck your neck out a little and put your ads, sales letters, ebooks, short reports, fliers, brochures, or business cards out there you’ll never know how close to perfection you really are.

But even then, even if it’s a homerun, there is no perfection. The fact is that anything can be improved upon unless I suppose it’s getting a 100% conversion rate. And remember that for the longest time, in the direct marketing world, when a campaign was getting a 2 to 5 percent conversion rate, marketers were ecstatic.

So Let’s Use a Real Life Example

I hear many network marketers tell me that they’re building a website, or they’re building a blog. And over and over again I hear things like “as soon as I’m done with this blog…” or “I’m just trying to finish up this website and then I can…”

You know, it’s that trap that we all get into sometimes. The “when – then” trap. The fact is that if you’re working on something like a website or a blog, your best bet is to simply get it live. Give yourself a week at the most to create the most compelling web copy that you or an outsourcer can for now, and then just go live with it. Put it out there and see what happens.

Once you’ve done that, and gauged how well your project is doing, then you can work on getting it closer to perfect little by little. But don’t wait until it’s perfect, because chances are it will never be…even if you’re swimming in money from the results…it still won’t be perfect.

Taking that network marketing advice WILL get you immensely closer to huge success than you could ever imagine.

However there are a certain amount of distributors who actually got into this business because of their love of the products, and therefore want to focus on marketing their network marketing products. That’s perfectly fine, and can actually build you quite an income from the commissions on that.

But the problem for you if you’re one that likes to market your products is that there’s not a lot of people out there telling you how to do this. There are tons of people telling you how to grow your downline, but I’ll admit that I’m one of them, I’ve often neglected teaching you marketing techniques for products alone.

And the fact is that it’s something that most people do extremely wrong on a lot of counts, and it’s something that can be done very effectively with the right techniques.

Should You Market Only Your Products In Network Marketing?

First let’s answer a common question. Should you just market your products? My feeling on this is no, you shouldn’t JUST market your products. The simple reason is because of leverage. If you’re adamant about marketing your products, but you market the opportunity at least some of the time, like perhaps a 30/70 type of ration, then you’ll at least have some leverage working for you where others are building you an income.

That’s always nice, and it actually helps you because it frees you up to do what you like most… which of course is to market your network marketing products.

So What’s the Most Effective Way to Market Network Marketing Products?

Ok so now we get down to the important nitty gritty…marketing your products the right way.

First let me tell you the wrong way to market them. The wrong way to market them is to market one product to everyone.

In other words let’s say that you’re marketing health products such as Ann and I do with Agel. Well with Agel we have many to choose from that target different sorts of product users. We have joint products in Agel Flex, we have an overall vitamin and mineral product in Agel MIN, we have our Anti Oxidant program in Agel EXO…and so on and so forth.

Well it would be silly for us to market our joint products to everyone out there wouldn’t it? And when I say market to, what I really mean is TARGET! We would never target our joint product to everyone, we would target them to people with joint problems. Sounds pretty logical but you wouldn’t believe how many people get this entirely wrong.

It’s vital that when doing your marketing for your products, that you are problem solving. And when you problem solve what you do is give someone a solution to a specific problem.

Therefore you have to figure out what the problems are that your product can solve, and go out and market specifically and ONLY to those people.

How do you do that? You simply put your product in front of those people. Those people go to discussion forums, they search articles online to get a solution to their problems, they go to Yahoo Answers, they buy and read books and ebooks about those problems.

That last tip alone could make you a ton of money. Why not write a short report or an Ebook about a certain problem like for instance joint pain, and within the book you can explain how your product is a solution for the problem, with a link to your page to buy the product. You could sell that ebook or short report for say $17, plus you can get a new product user at the same time. This way you’re actually having your leads pay YOU to become a lead.

So there you have it. Go get it. Watch your network marketing income, as well as your ebook sales income grow like wild fire.

I’ve noticed that one of the things that creates success faster than almost anything is a pretty simple thing. That thing is PASSION!

“One of the things that may get in the way of people being lifelong learners is that they’re not in touch with their passion. If you’re passionate about what it is you do, then you’re going to be looking for everything you can to get better at it.” ~ Jack Canfield

Passion is the difference between something being looked at as a job, or as something that you wake up in the morning and you can’t wait to get to it. When you can get paid for doing that thing that you’re passionate about then that makes all the difference in the world. That’s what I call a home run.

Are You Passionate About Network Marketing? What if You’re Not?

So what about when it comes to network marketing?

You know these days, when a lot of people are starting home businesses like those in network marketing out of necessity – because they need extra money to put food on the table – then that can create a situation where someone might not be exactly passionate about their network marketing business.

So then what does that mean for your network marketing business?

What do you do then, and will you reach success if the passion is not there for network marketing?

The answer actually depends on you…Here’s what I mean.

Let’s say you’re not passionate about network marketing. Perhaps you’ve always been an employee, and suddenly someone introduced you to network marketing and at the time it sounded like a great idea because of the extra money you could make. But it’s not exactly your passion. You might even wonder how you’re going to compete with those who are incredibly passionate about the business… maybe even your sponsor is one of those people.

Well the thing is that it all depends on how you LOOK at this business. It depends on how well you can dissect this business down to where you can find an element of it that you CAN find to be hugely passionate over.

You see a network marketing home business has many elements to it. There are enough elements within it that you can easily find SOMETHING that will spark your fancy.

For instance, perhaps you’re very excited and passionate about health and fitness. Well if you’re in a company like us, or if you partnered with us in our home business where we’re distributors for Agel, which are innovative HEALTH PRODUCTS that the world has never before seen the likes of, then it will be easy for you to become extremely passionate about that aspect of our business.

You’ll easily become passionate about getting these products out to as many people as you can because you know they can actually help many people increase their lifestyle.
How about COMMUNITY? A lot of people thrive in network marketing simply because they love that this is a people business. They love making new connections with people around the globe. Ann and I feel like we’ve been totally blessed to have actual CLOSE friends in many different countries around the world.

We love that we can go to almost any continent in the world, and likely be able to meet someone that we dearly love, somewhere, for lunch…or even an extended visit. We love that when people come to NYC or Philadelphia from tons of different places around the world, that we’ll likely have a great visit and be able to show them around and revel in our friendships.

That’s just one aspect that we’ve been able to place a passion in with OUR network marketing business.

How about MENTORING? Maybe you’re a born leader. A born coach! Maybe you get a huge high from not only watching but helping others succeed and create immense and profound life lessons that will benefit generations to come.

That’s a huge part of network marketing that we also are passionate about, and a lot of other people that we know have that same passion.

You see, PASSION isn’t something that you can manufacture out of thin air. You’re either passionate about something or you’re not! However, sometimes it takes looking at something just a little differently, from just a bit of a different viewpoint to be able to find something within that of which you can be passionate about.

Sure many people have become greatly successful in network marketing by just looking at it as a job, and getting the job done well. But those who have become successful in network marketing because they’ve been profoundly passionate about some aspect of it are the one’s who are successful in more ways than simple monetary ways. Network Marketing + Passion = Profound Happiness.

What this means for you is that the competition can get pretty darn fierce. It can look like “Blood Sport” out there at times.

But you don’t have to partake in any of that to grow your business. Your best way to beat your competition is by simply giving yourself the edge by creating more value than them.

Give Your Downline the Best Network Marketing Training You Possibly Can…

You see, you’ve probably heard this plenty of times, but when someone joins a network marketing company, they’re really not joining a company. Rather, they’re joining people. So when someone joins your network marketing company under you, they’re joining YOU, not the company.

And why would they join you over the competition?

Network Marketing Training

Simply because they see you as a highly valuable person! They see YOU as someone that’s going to take them to new heights. They see you as a mentor who is going to skyrocket their network marketing training, and therefore you’re the one that they want to be with.

But how do you let them know that?

Well there are few ways actually. One of the easiest way is to simply show them that you CARE! You let them know that their success actually means something to you rather than just money in your bank account.

You do that by being honest. You do that by being a mentor. You do that by being a coach. And you do that by providing them with top of the line network marketing training before they even join your business opportunity.

It’s really no more complicated than treating your new downline members like you would a new friend, or a new family member. When your organization feels like a family then people want to be part of that organization. And when YOU make your prospective customers see you as someone who truly cares about them, like a great long lost friend would, they want to be part of what your part of already.

That’s how Ann and I have built our downline. It sounds cliché in this business, and the terminology has worn thin and gotten very played out. But the fact is that when we’re “prospecting”, what we’re really doing is making new friends, and doing what we love to do which is basically becoming life coaches.

Most often people want to join up with us, instead of us having to ask them…or even close the deal. They usually close themselves. That’s what try to teach our downline to do with our coaching and network marketing training because it’s what grows a home business fast, and it’s what leaves your competition in the dust, without you even having to think about your competition.